With the sudden advent of smart devices in the market place, we are seeing a sudden shift in the way our customers, partners and suppliers connect to the enterprise. These modern-day smart phones have full scale browsers and high speed network connections. Instead of accessing the internet from their traditional desktop and laptop browsers, users are now accessing web-fronts from their Smart Devices. Gartner predicts that by 2012, majority of the traffic to the internet would be coming from mobile devices. Further, a large swath of new internet users in developing countries that also have access to Smart Phones and 3G and 4G networks are getting added to the internet user population thus opening up new markets for our customers. India – is second only to the United States in smartphone usage*!

Existing WebSphere Portal, Mashups and WebSphere Application Server customers are getting geared up to respond to this shift in internet access. IBM provides them this technology out of the box that can readily automate the smart interface creation for large number of devices. Early adopters of smart web-fronts have seen higher customer sat ratings. Further, adding external services such as maps and directions that leverage the in-built Geo Location, Phone Camera and Multi-touch capabilities, all available in the new breed of Smart Phones - has yielded significant productivity gains for companies that have readily embraced the idea of a Mobile workforce and a Smart Web-Front™.

Smart Device Accelerator™, a solution powered by IBM Automation Engine (Factory) and hosted on the Industry leading WebSphere Platform allows new and existing WebSphere Portal and WebSphere Application Server and Mashup customers to automate the creation of Smart Interfaces for all their Web Applications. The solution provides the benefit of quickly producing smart-device compatible interfaces without extensive code rewrite.